O que é Midsize? Entenda o significado desse termo

Nos últimos anos foi possível ver uma mudança no mercado de moda feminina, houve uma busca para a inclusão de todos os tipos de corpos e diversidade

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O que é um corpo midsize?

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Como o próprio nome diz, o corpo e roupa midsize, seria o tamanho intermediário entre tamanhos “padrões” de roupa e corpo e o plus size.

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Em muitos casos essas mulheres sofrem ao provar roupa e comprar roupas, já que o G ou GG pode ficar apertado, porém, o plus size fica largo, dificultando que as mesmas encontrem roupas

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Qual a importância da moda midsize?

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O mercado tradicionalmente dá preferência a tamanhos considerados mais padrões, deixando esse grupo de fora e excluído, forçando as mesmas a comprar roupas que não estão bem ajustadas

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Entender e saber que existem as mulheres intermediárias é um passo muito importante para marcas têxteis que precisam compreender ainda mais a diversidade corporal existente

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Influenciadoras Midsize para seguir e se inspirar

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Bonnie Barton

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Ruthie Ridley

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Jessica Megan

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Sierra Schultzzie

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Kelly Augustine

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Alex Michael May

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Mais conteúdo

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